Creative Archives

Minor Hotels: Investing in Brand

Minor

A toolbox to land billion dollar deals.

Through our methodology, we have given the leadership teams the toolbox to provide this high level of concise communication to potential billion dollar partners.

Hawaiian Host: Elevating Production Design

Elevating production design through systemization.

Elevating production design through the application of base line systems and standards to ensure consistency and quality.

Nike: WS.com UI + Identity

Integrated communication platform for tools and content.

Building a platform to manage and share content between teams globally. We developed a platform to bridge the content gap of geographies and categories around the world.

Bishops: Evolving Irreverence

Refreshing a strong local brand into a national player.

A view of the work and structure as both agency and internal director, refreshing a strong local brand into a national player in the fast haircare business.

PBR: Can‑Imations

Elevating PBR’s social content program with 3D Animation.

We elevated PBR’s social content program with custom animated graphics – Can-Imations – to capture the brand and their primary municipal target markets.

Lessons in Failure: Brand Without Adoption

Building a brand is easy, the hard part is client adoption

Building a brand is relatively easy, the hard part is internal buy-in. No matter how great the idea or well planned the strategy, without commitment its bound to fail.

Ocean to eComm: The Art Direction of a Boutique Apparel Brand

Bringing the ocean to an eComm platform.

We helped the aspiring apparel brand from Hawaii bring the ocean to their ecommerce platform by communicating simply what they were selling.

Bishops: Directing for Different

Building a brands ethos into its art direction.

The core of the art direction for branded content is the brand ethos and a focus on the company’s product. Letting the brand’s distinctive color work, the individual characteristic

Hawaiian Host: Looking Beyond Talent

Looking beyond talent to create authenticity.

Looking beyond talent for authenticity, we combined world-class talent and deep knowledge of both the product and its heritage to capture the vision and ethos of the brand.

TLE: eComm Lighting Design

Lighting design for the expansion of TLE's eCommerce.

We designed and implemented eCommerce lighting and photography standards in an effort to support the client's digital efforts.

Cold Soup: Breaking Bread & Boundaries

A dinner series to connect creatives of all disciplines.

From concept to execution, we developed a dinner series that aimed to bring together the spectrum of passionate creatives around the confectionary creations of amazing chefs.

FMJ: Elevating Content

Elevating content for the social generation.

Elevating content to update an antiquated content and marketing landscape internally for their direct marketing push.

Matcha: Blending Brand + Culture

A product launch so successful we had to stop!

Adapting to real-life barriers, launching this delicious new product through a highly successful campaign, incorporating beta-elements of a successful new brand repositioning.

Nike: Augment Through Content

Crossing categories to create captivating imagery.

In its most simple, we augmented the initiatives of various categories to create captivating content for use across platforms.

Unicorns: Localizing a National Effort That Went Viral

A social campaign for a national field marketing effort.

A social campaign built around a national field marketing teams content creation and localization needs that trended #1 on Instagram during the campaign.

PINTS: Branding a Beer Festival

Establishing a new brand of beer-festival in Portland.

The struggle and essentialism of getting leadership buy-in, and working with world-class breweries to establish a new brand of beer-festival in the epicenter of beer in the US.

Nike: Infographics (Visualizing Global Projections)

Financial infographic systems for Nike.

We designed a system that easily communicates the past, present, and future of Nike’s Global WS.com business across the globe.

Nike: Global Digital Sizzle

1-minute engagement for Nike's global push.

1-minute to engage audiences and communicate that digital was the future of Nike’s global push.

Hawaiian Host: Branding with Sound

Branding with Sound

Indulging the long-term needs of production design our team developed a new system and standards of content creation to ensure the consistency and quality.

PBR: Localized Social Content Programming

Localized Social Content Programming

Augmenting field marketing efforts to help develop reliable and engaging social content for localized, event specific, and national level initiatives.